Business, Computer Science, E-learning, Education, Languages, Marketing, Online Courses, Science, Skills 0 comments on A step-by-step guide to 3D modeling for explainer videos

A step-by-step guide to 3D modeling for explainer videos

Are you looking to create explainer videos that will help take your product idea to your customers? Would you like to demonstrate why your potential customers must choose you over other competitors, in a succinct, yet compelling way? 

Add the magic of 3D animation to create to make your business ideas come alive and tell the stories themselves. Create captivating and visually appealing explainer videos that will unravel your business ideas and grab the attention of the viewer. 

So, how does this magic happen? What are the steps involved? Read on to know more.

The art of creating animations can be broadly categorized into 3 main stages: pre-production, production, and post-production. The concept of your explainer video is planned and developed in the pre-production stage. The actual animation happens in the production phase. The third and the final stage in creating an explainer video, is the post-production. Post-production involves rendering the animation frames, editing the pieces of animation, adding the soundtrack and compositing the animation.

With this in mind, let us understand the steps involved, in detail,  in creating animations using 3D models.

Step 1: Script and storyboards (Pre-production)

The first step in creating an explainer video is conceptualizing your ideas in the form of a story, called a script. You then visualize the script in the form of a storyboard. The storyboard is a screen-by-screen sketch of your story.

Step 2: Building a 3D model (Production) 

Your storyboard gets transformed into a 3D model in this step. Characters, environment and props are modeled in this step. While creating an explainer video, simple models are used in order to keep the file size manageable. 

Step 3: Texturing (Production)

Texturing is adding colors, material, dirt and even 2D images on the 3D model to enhance the look, feel and design of the model. Again, in an explainer video, basic texturing is applied.

Step 4: Rigging (Production)

For a 3D model to act and emote, it needs to be animated. To achieve this, animators create 3D skeletons and attach them to the 3D models. This process is called rigging.  

Step 5:  Lighting (Production)

Lighting sets the look and tone of the scene. A single directional light or the default light available are usually used in the explainer videos. 

Step 6:  Animation (Production) 

The puppet is now ready to come alive! The animation is all about giving life to a 3D model. While creating an explainer video, simple machine animations are used.

Step 7:  Rendering of the animation (Post-production) 

Next comes rendering of the animation created in an image sequence. It is important, but a time-consuming step in an animation production pipeline. 

Step 8:  Compositing (Post-production)

Compositing involves adding special effects and editing the raw renders to include other required components of the video including on screen text.. Everything from color correction to adding depth of field is done in this stage. 

Step 9: Music and voice over

No animation is complete without audio. Before exporting the video, soundtrack and voiceover are added. 

Step 10: Editing and final video output

Your explainer video is now almost ready. The renders and audio are edited and checked to ensure synchronization. The composited renders, music and foley are compiled and edited to ensure that everything is in synchronization. The video is then exported into a format that is suitable for broadcasting. 

So, this is how you can create animations for explainer videos using 3D modeling irrespective of the software that you choose to use. 

That’s all folks!

Business, E-Commerce, E-learning, Education, Marketing, Online Courses, Skills 0 comments on Is branding important for course creators?

Is branding important for course creators?

When you hear the word ‘Apple’, you would most probably think of Apple products and not the fruit. The word Amazon, brings the e-commerce giant to mind rather than the rainforests of South America. Google is now a verb, ubiquitous with finding information. That is what powerful branding can do! Recognition of these brands is reinforced by the visual elements in the logos of these brands – their color, shape and styling.

 A successful brand defines a company. It instantly brings to mind what the company is about, what it offers, and the experience the users gain out of it.

 So it goes without saying that branding is a must for any product or service. Yes, online courses too!  

Here are a few tips to make an impact, with your brand, on the minds of the users.

 1. Define your audience

Only when you define your audience you will understand their aspirations. This in turn will help you choose elements that appeal to them. These elements may be for your brand’s logo or for your actual course structure or content. 

 2. Use the right colors 

Use appropriate color combinations for you brand, neither too many, nor too few. Neither loud, nor boring. They should be attractive without distracting. 

 3. Use consistent text design

Even with all the visual and interactive elements in online courses, text does play quite a crucial part. Decide on a suitable font, size and color for your text and maintain consistency throughout the course. The font must be easy to read, and must be available on all browsers and devices.

 4. Use suitable images

The images you use must reflect the content of the course. An online course on art must have images of paintings, sketches, colors, and art related tools and so on.

 5. Use your brand colors adequately

All elements of your course should relate visually to your brand’s colors. So do maintain consistency in all the design aspects of your course. 

 6. Leverage social media to popularize your brand 

Maximum visibility of your branding elements will help your target audience recall your brand. So, make sure you use social media to put your brand out there for everyone, especially your target audience, to see. 

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What is digital transformation? How does a business survive the digital age? BCG and University of Virginia experts tackle questions like these in their course: Digital Transformation. Get the inside scoop from course instructors Michael Lenox, Senior Associate Dean of University of Virginia’s Darden School of Business, and Amane Dannouni, Principal at The Boston Consulting Group.
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Arts & Humanity, Business 0 comments on 3 Strategies for Success in a Skills Gap Era

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These are confusing times for American workers, especially those in the early stages of their careers. Automation and globalization are reshaping our jobs, making once-clear career paths murky and uncertain. No one knows exactly what the future holds: which jobs will get replaced by robots or outsourced, what skills will be required for the jobs that remain, or where those jobs will be located geographically, and so on. Continue Reading “3 Strategies for Success in a Skills Gap Era”